Company Certified Business Training
Principles of Marketing
An introductory course in basic marketing principles is viewed from the perspective of a marketing manager. Topics covered include the marketing concept, product analysis, consumer behavior, channels of distribution, pricing, promotion, international marketing, and marketing’s role in society.
Organization and Management
Introductory study of management processes within profit and non-profit organizations. Emphasis on behavioral issues as applied to organizations, such as motivation, teams, perception, and organizational development.
In this course you will learn how organizations are managing the next paradigm of innovation to compete and lead.
Customer Service Management
How smal, medium enterprises, and organizations are taking advantage of innovative customer service management solutions.
Customer Relationship Management
You will learn how to apply CRM concepts in your present or new company, the ideas behind customer behaviour, equity including brand equity, value equity and relationship equity. We will cover various direct, indirect and electronic customer contact channels including dealing with challenging customers and recovering from crises.
Core of integrity management course is the belief that companies have a strong interest, as well as a responsibility, to act with integrity at all times. You will learn how to become a leader managing with integrity and at the same time improve your competitive position.